Search Engine Optimization (SEO) is the process of preparing a website to attract a maximized amount of organic traffic from search engines. SEO is based on an expansive and ever-changing body of guidelines that indicates to a search engine that the website is useful and trustworthy.

What is organic traffic?

Organic traffic is unpaid traffic to a website, rather than paid traffic that results from advertising. By bolstering a website's SEO, we make it more attractive to search engines, therefore making it more visible in search results - and the end result is more clicks and views from potential customers.

Following SEO best practices, we evaluate a website on numerous levels to determine how search engine friendly it is. In many cases, a website can be optimized in several simple steps for improved performance.

What is keywording?

Keywording is an important part of SEO, and targets specific terms that potential customers are searching. By isolating high performing keywords and implementing them in website text in a natural manner and at an optimal rate, we can prioritize a website for those specific keywords.

Small business SEO and keywording boosts successful content

By implementing SEO and keywording into your content, you tell search engine's that your content is worth sharing with the world. Small business SEO focuses on using best practices to easily and effectively optimize your website, social media, and blog posts to drive traffic and get attention.

Breaking it down into simple terms and user-friendly step-by-step instructions, our plans specifically tailored for small business SEO needs will get you on the right path for organic growth.

Learning SEO takes effort, but we've made it simple for small business owners like yourself to learn the basics. With clear explanations and easy-to-implement suggestions, our original workbook A Beginner's Guide to Small Business SEO will teach you how to easily optimize your website and instantly become a more effective webmaster. At $12, it's an affordable solution for any small business owner maintaining their own website.

Ilana Leah LLC offers affordable website audits and basic SEO packages, and can also keyword optimize existing website text.